Every size and colour deserves its own true number
A "medium black t-shirt" and a "large black t-shirt" are not the same item — your customers know it, and your stock count needs to know it too. When a system lumps variants together, you end up selling a size you sold out of days ago, while another sits untouched.
Why variants get miscounted
Some tools treat a product as a single number and hope the variants sort themselves out. They don’t. Each size, colour, and combination sells at its own pace and runs out at its own time. Track them as one lump and you’re guessing — overselling the popular ones and hiding the slow ones.
How Stoki One tracks variants
Stoki One treats every variant as its own item, with its own unique Stoki ID and its own true count. Red/Small, Red/Medium, Blue/Large — each keeps a separate, accurate number, synced across every channel you sell on. Sell out of one size on eBay, and that exact variant updates everywhere within seconds, while the others carry on untouched.
- Every size, colour, and combination tracked separately
- Each variant gets its own Stoki ID and its own true count
- Variant counts sync across all channels within seconds of a sale
- Never oversell one size while another sits in stock
Who it's for
Clothing, footwear, and any seller whose products come in sizes, colours, or other variations — across Shopify, eBay, Etsy, WooCommerce, and in person.
Common questions
- Does each variant sync on its own?
- Yes — every variant has its own count, and only that variant updates when it sells.
- Do variants need their own SKUs?
- No. Stoki gives every variant a Stoki ID automatically, with or without a SKU.
- What counts as a variant?
- Any distinct version of a product — size, colour, material, or a combination of them.
One system. One app. One true number — everywhere you sell.
Shopify is free, forever. Every other channel is £12 a month, or take everything for £29.