About
We're building the inventory tool we wish existed.
Most shop owners we know don't have an inventory system. They have a notebook. Or a spreadsheet they're scared to open. Or three WhatsApp groups where they shout updates at their cousin who's running the till.
We've watched this happen for years. Smart people running real businesses, losing money every week because they can't see their own stock. Selling things they don't have. Buying things they already have. Running out of their best sellers without noticing.
The software that's supposed to fix this is broken. Enterprise tools cost £200 a month and take a consultant to set up. Free tools are toys. Nothing in between actually fits a small shop, a warehouse, or someone selling on Instagram from their living room.
So we're building it.
What Stoki is.
Stoki is an inventory platform for people who sell things. Products with photos and variants. Sales recorded in seconds. Stock that updates itself. Reports that tell you what's actually making money. Everything in one place, working on your phone, your tablet, your laptop.
We're building it to work for any business that has stock to track — a perfume shop with 200 products, a warehouse with 10,000, a kid selling sneakers on Instagram. Same tool, same simplicity.
What we're trying to do.
We want shop owners to know their own business. Not guess. Not feel. Know.
How much money came in this week. Which products are paying the bills. What's sitting on the shelf collecting dust. What's about to run out. The numbers behind the daily chaos of running a shop.
When you know your business, you make better decisions. You stop ordering things that don't sell. You stop running out of your top products. You raise prices on the items where you have room. You stop losing money in places you didn't realize you were losing it.
That's what we're trying to do with Stoki. Give shop owners the same clarity a CEO at a big company has — without the cost, the complexity, or the consultants.
Where we are now.
Stoki is new. Real new. We're shipping fast, talking to real shop owners, fixing what's broken, adding what matters. We don't have a thousand customers yet. We don't have a fancy office. We don't have an investor deck.
What we have is a product that's already useful, a clear idea of what we're building, and the willingness to keep going until it's the best inventory tool on the planet for the people who actually need one.
If you run a shop, a warehouse, or any business with products to track — try Stoki. Tell us what's wrong with it. Help us make it better.